As explained by PR Newswire, Catherine Zeta-Jones worked on her new coffee line with renowned roasters in the space and made sure to source her coffee beans from different parts of the world. There are six speciality coffee blends, including Breakfast A Go-Go, Casa Brazil Blend, and Ultimate Zeta Blend. Zeta-Jones describes her coffee line in a rather straightforward manner, writing on her website, “Through Casa-Zeta Jones Coffee, I am thrilled to combine my passion of bringing sustainable and ethically-sourced products to the world with the simple joy of a fresh-roasted cup of coffee.”
The company ensures that it involves farmers directly in the process in what they call a “Crop-to-Cup” solution, in a bid to ensure more fairness in the whole process, allowing the community to flourish and get access to better opportunities. It has also pledged to donate a certain amount of its profits to charities that are special to Zeta-Jones. Fans of Zeta-Jones and her products can shop the line now and pick up a 12-ounce bag starting at $20.